Alonso's Cafe is a cozy cafe in the town of Garwood, NJ that hired me as a freelancer to help expand on their current branding and create a fresh, fun logo to match the atmosphere of their business that they've been curating for the last 4 years.

With this project, I provided them with multiple logo iterations, a new color palette for the future of their company's branding (including merchandise), and ideations of a new outdoor sign they need above the shop to attract clientele.

Alonso's Cafe